Thought Leader

Be inspired to be more

THOUGHT LEADER

Be inspired to be more

NBC Hashtag Panda and the Jimmy Fallon Race Through NYC ride #panda #hashtagpanda #nbcjimmyfallon #jimmyfallon @jimmyfallon @universalorl @ Race Through New York Starring Jimmy Fallon https://t.co/1sTEcv2pU7

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God Broke My Heart In Peru, For Good: PART 1

In the past, I haven't been a particularly religious person, but God got to me.  My heart was broken in a million pieces, ready to heal stronger for the poor and the orphans.  I looked out over the city of Lima on the outskirts in the slums, and I wept.  I was...

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ENTREPRENEUR INSIGHT: Want to know my “Why?

Why after 20 years in Affiliate Marketing are you starting a blog or a personal brand? 20 years of "grinding" and "hustling."  20 years of working in Affiliate Marketing.  The question is, "Why am I still doing this after so many years?"  Why would I put up a website...

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The Power Of Review Sites For Brands

You may be a marketer, but you're also human – and that means you go out to eat, shop for clothes, purchase subscription boxes and get your hair cut. And as a consumer, you've probably read a few online reviews in your years on the internet. We all do it, though some...

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Is Influencer Marketing A Performance Marketing Strategy?

You bet it is! To be fair, I’m a pretty die-hard advocate of Performance Marketing, and tend to see hints of its existence and absence in every marketing strategy known to man. That being said, I truly believe that Influencer Marketing checks off all of the boxes...

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Matt Frary on Merchant Risk and Technology Investment

Chris Trayhorn Interviews Matt Frary on Merchant Risk and Technology Investment What’s the easiest point of entry for a small merchant wanting to test the affiliate marketing channel? How much does the merchant have to put at risk? Our agency wrestles with this...

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Blue Ribbon Panel: How To Choose A New Network

Imagine you are the CMO of a major brand wanting to try performance marketing for the first time. How would you choose between the 500 networks your team found in a quick search online? Who would you talk to? Who could you trust? Or put yourself in the position of a...

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Are You Asking for It? You’d Better!

Affiliate Marketing is traditionally a sport played best by the big guys – the big beasts of the industry. Companies such as eBates, ShopAthome, RetailMeNot, Vertive or SurfMyAds always are near the top of any affiliate manager’s list when considering who should be...

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Matt Frary Tells it Like it Is

Murray Newlands had a bit of time in between beers at the Denver Affiliate Meetup, run by SmarterChaos, to speak to Matt Frary, the owner. He talks about how SmarterChaos focuses on Custom Acquisition through new methods.  He talks about their newest client, Ellie, a...

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NBC Hashtag Panda and the Jimmy Fallon Race Through NYC ride #panda #hashtagpanda #nbcjimmyfallon #jimmyfallon @jimmyfallon @universalorl @ Race Through New York Starring Jimmy Fallon https://t.co/1sTEcv2pU7

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