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Blog Post – Affilifest Recognition 2025
The blog highlights Matt Frary’s recognition in Affilifest’s 40 People to Follow 2025, emphasizing innovative, people-first strategies in affiliate marketing. It discusses the value of partnerships, digital transformation, and networking.
Issue #17 — The Creator + Affiliate Convergence: Why It’s the Future of Growth
“People do not buy goods and services. They buy relations, stories, and magic.” — Seth Godin For years, brands kept affiliate and creator marketing in two separate boxes. One was seen as performance. The other as awareness. One ran on links and commissions. The other...
Walking Lightly, Partnering Strategically: Saola Chooses Chief of Chaos to Step Up Growth
We are thrilled to announce that Saola — the eco-designed footwear brand committed to sustainability, comfort, and style — has joined forces with the Chief of Chaos family. Together, we’re excited to support Saola’s mission: tread lightly on the planet, champion...



