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Issue #39 — AI Won’t Replace Affiliate Managers…It Will Either Expose or Supercharge Them
“Technology does not replace great talent. It reveals it.” Let’s address the question everyone is quietly asking: Is AI going to replace affiliate managers? The short answer is no.... The longer answer is more uncomfortable. AI won’t replace affiliate managers. It...
Issue #38 — Why Affiliate Programs Get Cut Right Before They Start Working
“Most people give up right before the breakthrough.” There is a moment in almost every affiliate program where momentum is building — but revenue hasn’t caught up yet. Recruiting is active. Partners are testing. Content is going live. Tracking is stabilizing. Then...
Embracing the Chaos: A Smarter Way to Scale Without Breaking the Business
Scaling isn’t supposed to feel safe. It’s supposed to feel intentional. Every fast-growing brand eventually hits the same wall. What worked at $10K a month starts breaking at $100K. What felt “scrappy” turns into chaos. And suddenly, growth feels fragile instead of...