by Herman Blease | Apr 9, 2026 | Adventures in Growth, Affiliate Management, Brand, Brand Building, Chief Of Chaos, Digital Marketing, Growth as a Service, Partnerships
FOR IMMEDIATE RELEASE April 7, 2026 Combined company will leverage Alfie.io and deep affiliate expertise to revolutionize how brands recruit and manage affiliate partners at scale XP Flow, the technology company behind Alfie.io, today announced the completion of its...
by Herman Blease | Apr 9, 2026 | Chief Of Chaos, Adventures in Growth, Affiliate Management, Brand, Brand Building, Digital Marketing, Growth as a Service, Partnerships
FOR IMMEDIATE RELEASE April 6, 2026 New hire accelerates go-to-market for Alfie.io and expands services-led growth through Chief of Chaos DALLAS, TX — April 6, 2026 — XPFlow, the company behind Alfie.io, today announced that Dustin Howes has joined the company as...
by Matt Frary | Apr 7, 2026 | Chief Of Chaos, Adventures in Growth, Affiliate Management, Brand, Brand Building, Conversations Around AI, Digital Marketing, Growth as a Service
Chaos to Grow Turning strategic chaos into scalable growth “We shape our tools, and thereafter our tools shape us.” — Marshall McLuhan Your affiliate program is only as strong as the infrastructure underneath it. Best strategy in the world. Best partners....
by Matt Frary | Mar 25, 2026 | Chief Of Chaos, Adventures in Growth, Affiliate Management, Brand, Brand Building, Digital Marketing, Growth as a Service
“The best use of technology is not to replace humans, but to elevate them.” — Satya Nadella There’s a new role quietly emerging inside high-performing marketing teams. It’s not a hire. It’s not a replacement. It’s an addition. An Affiliate Agent. And the teams that...
by Matt Frary | Mar 25, 2026 | Chief Of Chaos, Adventures in Growth, Affiliate Management, Brand, Brand Building, Digital Marketing, Growth as a Service
“Luck is what happens when preparation meets opportunity.” — Seneca It’s St. Patrick’s Day. And in affiliate marketing, there are a lot of brands hoping for a little luck. Hoping the program “just works.” Hoping affiliates “just show up.” Hoping revenue “just grows.”...
by Matt Frary | Mar 16, 2026 | Chief Of Chaos
“You don’t rise to the level of your goals. You fall to the level of your systems.” — James Clear If you’re reading this and feeling tired, you’re not alone. Q4 is brutal for affiliate and growth managers. Constant requests. Last-minute changes. Partners pinging...